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Blogger Engagement, Brand Protection, Digital PR, Issue Advocacy, New Media Strategies, Reputation Management, Social Media, Viral Video, Word of Mouth Marketing

Celebrating 10 Years of Domination: We Are the Pioneers & Undisputed Bad Asses of Social Media

It's not often that you get to be around for such a monumental moment for a company and an industry all at once. As social media continues to become a part of our everyday lives (see especially Mashable's "Facebook Now Consumes 5 Percent of Our Collective Internet Time"), New Media Strategies is proud to continue to pioneer the field of online brand intelligence, promotion and protection. As the invite says: We are the "Undisputed Bad Asses of Social Media."

Published by Brittany Cooper at NMS Blog on December 17, 2009 in New Media Strategies

BLOG POSTS FROM THE NMSOPHERE

New Media Strategies Speaker Series - Nick O’Neill

Today we have live UStream video of our ongoing New Media Strategies Speaker Series. Our speaker at 3:30 p.m. ET is Nick O'Neill, Founder of AllFacebook.com.

Published by Brittany Cooper at NMS Blog on January 20, 2010 in New Media Strategies, Facebook, Pop Culture

What the Sunday Morning Shows Need Is A New Media Makeover

A debate has been raging online about the Sunday morning political talk shows, one of the venerated old institutions in American political discourse.

Published by Nisha Chittal at NMS Blog on January 14, 2010 in New Media Strategies, Social Media, Political Influence, Political Marketing

CPG’s Love/Hate Relationship With Social Media

In terms of progress in social media, 2009 was a rough one for Consumer Packaged Goods Brands - otherwise known as CPGs. From Motrin Moms to the Skittles Interweb, it's no wonder some CPG marketers are apt to describe their relationship with their product's social media strategy as "complicated."

Published by Jared Degnan at NMS Blog on January 06, 2010 in Brand Protection, NMS Corporate, New Media Strategies, Social Media, Word of Mouth Marketing, Social Marketing

Can Twitter Help Raise Awareness for Gaza?

Today marks the one-year anniversary of the 22-day Israeli military raid on Gaza. Gaza, one of the two Palestinian territories currently under Israeli occupation.

Published by Nisha Chittal at Politicoholic on December 27, 2009 in Issue Advocacy, New Media Strategies, NMS Public Affairs, Twitter

Celebrating 10 Years of Domination: We Are the Pioneers & Undisputed Bad Asses of Social Media

Published by Brittany Cooper at NMS Blog on December 17, 2009 in New Media Strategies

Real-Time Search: Brands Must Take Responsibility for Their Digital Presences

If you’ve conducted an Internet search recently, you might have noticed some changes in the results page. Search for “Obama” and you’ll see a new section in the middle of the page called “Latest Results” that list messages web users have shared on sites such as Twitter, MySpace, and Facebook. Now, more than ever before, organizations need to be aware of their digital presence to effectively manage reputations.

Published by Meg Roberts at NMS Blog on December 17, 2009 in New Media Strategies, Online Intelligence, Reputation Management, Social Networks, Search Engine Reputation Management

Savvy Savings When Cyber Shopping

Since the beginning of September I've been asked on four separate occasions if I'm receiving more opt-in e-mail spam than usual.

Of course, like the rest of my peers, I am. In the past, we would have received all of these discounts via the postal service or clipped them from back of the newspaper. But now savings are staring us right in the face when we check our e-mail, so isn't it worth our time to start taking these companies up on their offers?

Published by Meghan Sager at NMS Blog on December 15, 2009 in NMS Corporate, New Media Strategies, Social Media, Pop Culture, Twitter

Are You a Me-Former or An Informer? Does It Matter?

Two researchers at Rutgers University recently released a new study that found that 80% of those on Twitter are "me-formers." That is to say, they are Twitter users whose posts are updates about themselves, their thoughts, and their activities. The other 20% are classified as "informers" -- those who share information and links. The study found that informers tended to have larger networks and be more interactive.

Published by Nisha Chittal at NMS Blog on December 08, 2009 in NMS Corporate, New Media Strategies, Social Media, Trends, Twitter

Welcome, TwitCritics

Twitter can be powerful - that we know - but as a film fan, how does one make sense of it? TwitCritics is a new site that aims to help us do this by measuring the pulse surrounding new film releases and in doing that, also illustrates the viewing preferences and tendencies of the Twitterverse.

Published by Sonja Olson at NMS Blog on November 11, 2009 in NMS Entertainment, New Media Strategies, Movie Marketing, Pop Culture, Twitter

New Media Strategies Speaker Series - Jory Des Jardins

Today we have live UStream video of our ongoing New Media Strategies Speaker Series. Our speaker at 1:30 p.m. ET is Jory Des Jardins,Co-Founder and President of Strategic Alliances, BlogHer Inc.

Published by Brittany Cooper at NMS Blog on November 10, 2009 in New Media Strategies, Social Media, Social Good

Supporters of Gay Marriage Failed to Get Out the Vote

Long thought of as a “liberal” state by national political observers, Maine, whose voters on Tuesday voted down gay marriage, proved that cultural conservatism is — at least on this issue — alive and well in the Northeast.

Published by Matthew Gagnon at Politico on November 05, 2009 in NMS Public Affairs, Elections

If Deeds Loses, It’ll Be Because He Forgot the New Independents

When Karl Rove set out to get George W. Bush reelected in 2004, he targeted the Expedition-driving, megachurch-attending, Panera-eating, McMansion-living voters in places like Loudoun County, Va. Bush won Loudoun with 56 percent on his way to a comfortable victory statewide.

Published by Patrick Ottenhoff at Politico on November 03, 2009 in New Media Strategies, NMS Public Affairs, Elections

Blogs with Balls 2.0 at Blogworld New Media Expo

I’m excited to be embarking on a trip today to Blogs with Balls 2.0, a leading-edge conference on the intersection of sports and new media, as part of Blog World and New Media Expo in Las Vegas. This event gathers some of the top sports bloggers, sports media personalities and figures from across the nation to share and learn perspectives on the issues surrounding social media and sports.

Published by Patrick Wixted at NMS Blog on October 14, 2009 in NMS Entertainment, New Media Strategies, Social Media, Social Marketing

Twitter: Who Brings the Funny?

Making people laugh is hard enough, but making people laugh in 140 characters or less is extremely difficult. When I first joined Twitter, I decided early on that the comedic approach was not for me, and that I’d leave that to the professionals. So, what have the professionals been tweeting?

Published by Hillary Jackson at NMS Blog on October 09, 2009 in NMS Entertainment, New Media Strategies, Social Media, Pop Culture, Twitter

Working When You’re Not at Work

Just about a year ago I moved to the Washington D.C. area to work at a boutique PR firm. Obviously, a great network of communications professionals exists in the city and I decided to join Washington Women in Public Relations (WWPR) so I could meet more people. I was hell bent on finding my way in this industry and in this city, and I knew I had to branch out beyond my 9-6 job to do so.

Published by Meghan Sager at NMS Blog on October 06, 2009 in Online Marketing, Viral Marketing, Women

From Anonymity to Translucency: Where We’ve Been to Where We’re Going

When we think about the digital web today, we often think about how we have (re)connected with our real friends on Facebook or learn more about our coworkers' experience through their LinkedIn profiles. For most people who were on the web in the 90s, or are coming online for the first time here in 2009, the sense of realness, of authenticity is more true than it has ever been.

Published by NMS Admin at LeslieBradshaw.com on September 25, 2009 in New Media Strategies, NMS Public Affairs, Reputation Management, Social Media, Engagement

NMS Names Katie Townsley as 2009 Q2 ‘Ass Kicker’

We are pleased to announce that Katie Townsley, Sales Operations Manager, Sales, has received NMS’ 2009 Q2 Ass Kicker Award.

Published by Laura Neville at NMS Blog on September 24, 2009 in New Media Strategies

Politicians Herald Bloggers at Netroots Nation 2009

Just over a week ago (August 13 - 16), nearly 2,000 progressive bloggers, activists, and organizers gathered in Pittsburgh, Pennsylvania for 4 days. And I was there.

Published by Nisha Chittal at NMS Blog on August 25, 2009 in Blogger Engagement, NMS Corporate, Issue Advocacy, New Media Strategies, NMS Public Affairs, Political Influence

(206) Days of Social Marketing

Approximately 206 days ago, I saw the teaser trailer for (500) Days of Summer. As a long time fan of the film’s stars Joseph Gordon-Levitt and Zooey Deschanel, I was immediately intrigued, and after reading favorable reviews following the films Sundance premiere, I was a bit disappointed to learn that the initial limit release was still months away, July 17 to be exact. So how did (500) Days of Summer, a breakup dramedy, keep my attention for over six months?

Published by Emily Kaiser at NMS Blog on August 18, 2009 in NMS Entertainment, New Media Strategies, Social Media, Movie Marketing, Pop Culture